School recruitment came again, HR met a lot of trouble, how to help TA?

Busy finished spring recruitment, autumn recruitment war again and again and again to begin! Big Easy's innovative small products have been assembled to form a super prop pack. You play as a puzzle detective, solving puzzles for HR by using the Big Easy Item Pack.


In the face of the task in the war, how will you see the move?

01. Offensive recruitment facade

Ada is a recruitment HR of a traditional manufacturing industry. In recent years, the recruitment results of the company are not ideal. She learned that the impression of graduates on the manufacturing industry is "traditional" and "old".

Please find a way to help Ada solve this problem.

At this time, you think that Ada's company needs a new, young and trendy employer brand facade, so you use the two props of "recruitment official website" and "VR recruitment";.

"Appearance level play" recruitment official website can meet the visual experience of young candidates, and provide enterprises with thousands of pc and mobile recruitment portals, including the design and configuration of the main vision and relevant matching pages. On the basis of the recruitment website with VR recruitment function, let the candidate remote visit the enterprise environment, to satisfy the curiosity of the candidate.


These two small products and props show the brand image of the enterprise employer in a multi-dimensional and all-round way, which makes the recruitment facade of Ada's enterprise look new and provides a visual feast for job seekers.

02. The secret of harvesting flow

Kelly's company has begun to prepare for the autumn recruitment, she and her team partners planned an air declaration activity, before they have sent the air declaration registration way to the community, recruitment public number, but the number of applicants is not up to expectations, while they are still thinking, in addition to air declaration, what way can make more people deliver resumes?

Please help Kelly attract more suitable people to participate in the air campaign and increase the number of resumes sent.

You think that "accurate push flow + fission propagation" is the formula to solve the problem, so you send "circle of friends advertising", "video number live advertising", "everyone recommends small programs"; to fight!

With the help of the circle of friends or video advertising can accurately reach the target group, through the positioning of colleges and universities, interest labels to cover the relevant groups, promote corporate recruitment information. At the same time, the push flow is sometimes a long time, and "looking for a job" is, after all, a low-frequency demand, if it is only to push job advertisements, the other party has no desire to find a job, it is also a waste of advertising money.


Therefore, Kelly's company can also be matched with everyone recommendation small program and internal push code, not only so that candidates with job intentions can be easily delivered, but also so that people who are not looking for work can recommend friends around to earn bonuses, improve the enthusiasm of recommendation and resume delivery, kill two birds with one stone!


03. Same frequency with younger people

Jason works as a recruitment specialist in a game company. His leader believes that since the company is a game company, it is necessary to be creative in recruiting students and adapt to the preferences of today's young people.

Jason has been thinking about the plan for several days, but he still has no clue. Can you give him some advice?

You think: today's young people fall in love with virtual social, and recently like to find a "partner", it is better to plan a meta-universe party, set up job promotion, company introduction, interactive communication links, let them call "partner" to participate. So you use the "meta-universe recruitment";, and choose an assistant in the "VR recruitment", "air propaganda platform", "recruitment official website";.


In the scenario of meta-universe recruitment activities, enterprises can freely combine and match products such as space advertising platform, VR recruitment, and recruitment official website. For example, the official website is set up at the front desk to deliver resumes, the air propaganda platform is matched in the lecture hall, and the VR reality experience office environment is equipped in the exhibition corridor, so that candidates can explore the enterprise like playing games. This scheme won Jason the recognition of his colleagues and the leader of the department!


04. Find the real deal

Jasmine, a job recruiter, has received a lot of resumes from candidates this week, but she feels that they are all very similar, and that it is difficult to tell a person's ability to read a text resume, and that the interviewer will be very ineffective.

Please advise Jasmine's company to improve the efficiency of talent selection.

You agree with Jasmine that in addition to resume screening, you need to use tools to improve the accuracy and speed of selection, so you used three props: "Video resume", "Big Easy written test" and "Big Easy assessment";.


Talent identification should be carried out from the iceberg above and below the iceberg, above the iceberg, for the hard ability of students can be screened through written tests, six dimensional radar map and other tools, while under the iceberg, Jasmine's company can use assessment, video resume and other tools to understand the underlying personality and psychological state of the candidates, so as to achieve a full dimension of talent screening.


05. Play the long game and catch the big fish

The company Cathy works for is a pharmaceutical company. The demand for high-end scientific talents is high, but the supply is often short. The qualified talents are very few and far between. Cathy thought: Is it possible for students to join one of our organizations before graduation and then send their resumes after graduation?

Please move your little head and make Cathy's idea a reality.

You call straight: this question I can! Connect with talent in advance with "talent community"; ah! After a long period of bonding, it's time for them to send in their resumes! Put "circle of friends advertisement"; and set the college label, you can also attract more people to join!


"Talent community" as an attraction page for long-term reserve of potential talents, enterprises can publish activities, news, employee stories and other activities on the community to attract the attention of potential talents, leaving simple information for subsequent activation. However, "wine is also afraid of the alley is deep", many companies have built talent communities, but can not attract talent attention and join.


Therefore, enterprises can match the "circle of friends advertising"; to carry out targeted exposure to the talent community, attract candidates to sign up for activities, subscribe to news, etc. Targeted activation with corporate email and SMS traffic packages, inviting to update resumes or post posts, transforming potential talents into real candidates. That way, Cathy's idea is finally on the ground!



Thanks to the reasonable use of props, the effect of 1+1>2 was played, and you quickly completed 5 school recruitment puzzle tasks, which won the praise of HR!


Your friend asks:

With such a good prop,

Where did you buy it?

You send him a QR code and say:

Let's find Yi Xiaoyou

👇

Table of Contents
01. Offensive recruitment facade
02. The secret of harvesting flow
03. Same frequency with younger people
04. Find the real deal
05. Play the long game and catch the big fish